世界黄金酿酒带
古法工艺窖藏醇香
金沙窖酒酒业地处贵州省金沙县大水，位于“美酒河”之誉的赤水河上游系酱香白酒集聚区——是贵州最早的国营白酒生产企业之一，迄今已有近百年酿酒历史。
The world gold wine-making belt
Cellared mellowness under ancient techniques
Lying in Dashui, Jinsha County, Guizhou Province, Jinsha Cellar Wine Industry is located at the cluster area of sauce-flavored wines in the upstream of Chishui River, which is reputed as the "river of good wine". It is one of the earliest state-owned wine production enterprises in Guizhou, with a wine-making history for around 100 years.
金沙·财玺是贵州金沙窖酒酒业出品的酱香白酒，与茅台同获贵州八大名酒，品质一流，风味独特。OCD甲古文创意从视觉语言出发，专注于产品的文化底蕴，赋能贵州金沙窖酒，呈现更具收藏价值的高端酱酒。
Jinsha · Caixi is the sauce-flavored wine produced by Guizhou Jinsha Cellar Wine Industry, belonging to the eight famous wines in Guizhou along with Moutai. It boasts first-rate quality and unique flavor. Starting from visual language, OCD focuses on the cultural deposits of the product, empowers Guizhou Jinsha Cellar Wine and presents the high-end flavored wine with higher collection values
金沙·财玺是贵州金沙窖酒酒业出品的酱香白酒，与茅台同获贵州八大名酒，品质一流，风味独特。OCD甲古文创意从视觉语言出发，专注于产品的文化底蕴，赋能贵州金沙窖酒，呈现更具收藏价值的高端酱酒。
Jinsha · Caixi is the sauce-flavored wine produced by Guizhou Jinsha Cellar Wine Industry, belonging to the eight famous wines in Guizhou along with Moutai. It boasts first-rate quality and unique flavor. Starting from visual language, OCD focuses on the cultural deposits of the product, empowers Guizhou Jinsha Cellar Wine and presents the high-end flavored wine with higher collection values.
口口匠心
符号美学
整体灵感理念源自秦朝时期皇帝的玉玺印章，以神龙镀金为玉玺顶，既象征着财富的美好追求，也代表的宝贵酱酒品质。
Great flavor in every bite
Symbol aesthetics
The overall inspiration derives from the imperial seal of emperors in the Qin Dynasty, with fairy dragon gold plating as the imperial seal top, which symbolizes the pursuit of wealth and represents the precious flavored wine quality.
同时，我们创意一系列图标，表现金沙·财玺的产品背后，在百年酿造传统中蕴含复杂古法工艺。通过龙纹和祥云纹相结合，「龙」是上古神兽，是中国的超强文化符号，搭配上金沙窖酒品牌符号中窖藏形象的「陶坛」加深了产品的价值感与记忆。
Meanwhile, we've created a series of icons to show the complicated antique techniques in its one-hundred-year brewing tradition behind the product of Jinsha · Caixi. It combines the dragon pattern and the propitious cloud pattern. [Dragon] is a mythical creature in ancient times, which is a super cultural symbol in China. Matched with the [vat] of the cellaring image in the brand symbol of Jinsha Cellar Wine, it strengthens the sense of value and memories of the product.
鎏金品质
产品呈现
「瓶盖」处采用了玉玺的造型灵感，玉玺顶部是一尊镀金神兽，寓意着“财富、荣誉、权力和尊贵”，及招财、辟邪之意。
Gilt quality
Product presentation
[Bottle cap] takes the inspiration of the imperial seal model. At the top of the imperial seal is a gilt mythical creature, symbolizing "wealth, honor, power and dignity", as well as money drawing and evil force exorcising.
「瓶身」以方形呈现，采用了棱角切面，质感高端，手感舒适。雕刻在瓶身四面上的品名与标识，均采用立体浮雕工艺，凹凸有致，尽显高贵大气，并加深了现代的视觉美学效果。
[Bottle body] is presented through the square. It adopts the corner angle section, with high-end texture and comfortable hand feeling. The product name and logo carved on four sides of the bottle body adopt the three-dimensional embossing technique with concave-convex. It shows nobleness and elegance, and deepens the modern visual aesthetic effects.
玉玺「底部」则是印章，品饮后亦可用作文房摆件，更添佳趣。
[Bottom] of the imperial seal is the seal. After taste, it may serve as the ornament in the study, which will add more fun.
「外盒」以龙纹图腾，搭配鎏金的金属质感，未见酒亦能感受到产品的贵重匠心与不凡收藏价值。
[The outer box] adopts the dragon pattern totem, which is matched with the metal texture of gilt. We can feel the precious ingenuity and extraordinary collection value of the product without seeing wine.
结语
金沙·财玺坚守传承大曲酱香工艺，保持醇绵柔和酒体风格。同时创新不断，携手OCD甲古文创意赋予产品更优质创新的设计风格，输出高品质的视觉形象。
END
Jinsha · Caixi sticks and inherits the flavored technique, and maintains the mellow wine style. Meanwhile, through constant innovations, it cooperates with OCD to endow products with better and innovative design style, and output high-quality visual image.
